ABOUT US

Welcome to Heyheartlands, where we showcase neighbourhood businesses and the people behind them. We are managed by Heartland Enterprise Centre Singapore (HECS), and we have a deep love for our heartlands. About 80% of Singaporeans live in HDB flats, so this is where everyday stories, culture and friendships grow.

Through Heyheartlands, we share hidden gems, local stories and the merchants who keep our neighbourhoods lively.

Follow @heyheartlands to discover, support and enjoy your neighbourhood.